WASHINGTON—The National Coalition for Assistive and Rehab Technology has announced that Don Clayback will become its new executive director, taking over the position July 15.

Formed in 2004, the group is made up of providers and manufacturers who advocate for products and services needed by those with complex disabilities and medical conditions.

Clayback brings 22 years of industry experience to the post, the past six spent as vice president of government relations for member services organization The MED Group. He has also served as an industry consultant and vice president at two HME/rehab companies.

“The NCART board felt that the landscape of the industry dictated the need for the association to move to the next level as the voice of complex rehab,” said Gary Gilberti, president of NCART and CEO of Baltimore-based Chesapeake Rehab Equipment. “Don's skill set made him the perfect candidate to lead that charge.

“With battles looming over the separate benefit category, the 9.5 percent reimbursement cut and battles over the parts of complex rehab that have not yet been exempted from competitive bidding, it is critical that the organization be well armed and prepared,” Gilberti said.

“We’ve got a lot of issues to address, and complex rehab has a strong message to send,” added Clayback, who has been involved with NCART since its inception. He said the coalition’s board has committed resources to make that happen, including the addition of administrative support and a lobbying firm that will “focus strictly on the rehab side” of legislative issues.

“It’s getting to the point where we need some wins,” said Gilberti. “We had a semi-win last year with the rehab exemption, and if we can move the 9.5 percent restoration forward and get a separate benefit category, we’ll be in better shape.”

Attacking the DME cut is first up, but analyzing both regulatory and legislative strategies for  a separate benefit is on the current agenda as well. “If we can get a regulatory solution it will be a quicker effort,” Gilberti said. “Traditionally we have tried to work with CMS and had very limited success, and we may just need that nudge from Congress with a legislative effort.”

Another focus for the coalition will be forming closer ties with consumers and advocacy groups to help with those initiatives and others.

“We’ve made some inroads in getting consumers involved,” Clayback said, “but we need to bring key consumer groups such as the ALS Association, [Muscular Dystrophy Association] and the [National Spinal Cord Injury Association] closer together with NCART to work in partnership.

“In various communities you are seeing companies getting out of complex rehab, and I think we will see more of that,” he continued. “Consumers need to realize when we get caught reimbursement-wise, that is going to have an effect on the equipment and services they need.”

The group will upgrade its Web site as a central repository of information for its members, policymakers and consumers, Clayback said.

NCART also plans to become more active on Medicaid issues at the state level, where “we’ve got 50 potential mine fields,” he added. “We’ve got some challenges, but we’re going to ramp things up in terms of resources and strategies so everybody can continue to fight.”

Gilberti said Clayback will transition to the new position over the next month, replacing Sharon Hildebrandt, who “helped establish the identity of complex rehab in Washington.”