Local resident aims to boost care for seniors in the Nashville area

NASHVILLE, Tennessee—Seniors Helping Seniors in-home care services, a franchisor with more than 180 franchise partners and over 350 territories nationwide, has grown rapidly in recent years. Now, local resident Nick Deitmen has opened a new location to serve the Nashville, Bellevue, Antioch, Belle Meade, Green Hills, Brentwood, East Nashville, Donelson, and Madison communities in Tennessee.

Deitmen has spent his career focused on improving health care access in underserved communities. After witnessing the challenges faced by rural populations in his hometown, Deitmen pursued a degree in health care management at Belmont University and later worked in health care consulting and technology for hospital groups.

Recognizing a need for better senior care in his community, Deitmen transitioned from corporate America to open Nashville's first Seniors Helping Seniors. The brand stands apart in the in-home care industry by prioritizing the hiring of active seniors to help their less active counterparts.

"I'm a grandma's boy," said Deitmen. "She's always been very independent, but as she's aged, people in the community have taken her out to get lunch or spend quality time together talking. I've seen just how drastically her quality of life has improved with this support—being able to stay in her home while staying connected—and I'm excited to offer the same to other seniors in the community."

The demand for in-home care for mature populations continues to grow, with the U.S. Department of Health and Human Services reporting that nearly 70% of retirees will require some form of long-term care. This new location will mark the fifth in the state and will focus on serving the communities within the Nashville community.


The Seniors Helping Seniors franchise stands out from other brands in the elder-care space in part through its commitment to hiring senior caregivers, which provides employment opportunities for seniors and better cultivates meaningful relationships between caregivers and care receivers.

"We've become a leader in this industry by prioritizing the best possible care for our seniors, and that means partnering with only the most passionate and hard-working franchisees," said Seniors Helping Seniors President Namrata Yocom-Jan. "That's exactly what we've found with Nick as a new franchisee Partner, who is well-equipped to provide unparalleled in-home services to those in need throughout Nashville."