CHARLOTTESVILLE, Virginia—House Doctors, a Premium Service Brands company specializing in handyman services, home repairs and improvements, announced the nationwide reveal of its aging in place service. The program aims to help seniors live independently in their homes for as long as possible through certified home modifications that ensure safety, accessibility and comfort.
House Doctors has provided aging in place work through many projects over the years and decided to expand its services in this area after it identified a growing market need. The growth initiative for this new service began in November 2023 and has since been successfully piloted in six states.
Key features of the new service include:
- Installation of grab bars, ramps and other accessibility enhancements.
- Home modifications that are tailored to prevent falls and improve mobility.
- Customized solutions that address the unique needs of seniors, while maintaining the aesthetic and functionality of their living spaces.
“Our decision to fully embrace the aging in place market came from both personal experiences and industry insights,” said Ann Lilly, brand lead of House Doctors. “For many families, helping a loved one remain in the comfort of their own home is not just a financial decision, it’s about dignity and quality of life. We wanted to offer a trusted solution backed by certification and expertise.”
House Doctors selected Age Safe America as its certification partner due to the organization’s background check and specialized training standards, which help reinforce the trust customers place in House Doctors when inviting service providers into their homes, the company said. All franchisees are now required to undergo this certification, ensuring that every location delivers consistent aging in place solutions.
“Aging in place is about more than just making a home safer; it’s about creating an environment where seniors can thrive,” said Lilly. “Our turnkey approach provides franchisees with all the resources they need, from business plans and marketing strategies to comprehensive training, allowing them to confidently offer these specialized services.”
In addition to home modifications, House Doctors plans to introduce a monthly maintenance program aimed at helping seniors maintain their homes over time. The company is also offering flexible financing options and free estimates, in an effort to ensure these services are accessible for homeowners of all financial backgrounds.
