NEW YORK—Aura, a personalized care innovation company, launched its at-home health check in New York. The product allows nurses to complete comprehensive blood work, imaging, cognitive tests and more within an hour—all in the comfort of the patient’s home. The resulting panel of 100+ health markers, curated by physicians and scientists, provides data aimed at optimizing health and quality of life.
The health check provides a comprehensive assessment of arterial, cognitive, physical, mental, sexual and reproductive health, along with cancer risk. Leveraging early detection technology and medical approaches, it aims to go beyond a typical lab report. Beyond at-home testing, the check’s results and personalized recommendations can be delivered quickly and securely discussed with the medical team via chat.
Aura aims to provide the latest in preventative medicine and a seamless care experience with the new health check technology. The company said that members can receive everything they need to implement their recommendations—deep dive tests, priority access to specialty physicians and vetted health equipment, tools and services—which eliminates hours of research and ensures the best path to optimizing health.
“We built the health care we wanted for ourselves and our loved ones,” said Laetitia Payan, chief executive officer and co-founder of Aura. “It’s incredibly thorough, continuously informed by the latest scientific research and preventative, precise and personalized. Best of all, it’s convenient. As a busy entrepreneur and mother of three, my medical appointments always came last, and I felt stuck in the same old wellness routine. Now, with Aura, I have the support I need to prioritize my health without cutting into my other priorities.”
“Our health check covers far more than the standard annual physical, yet we really avoid excessive testing,” said F. Perry Wilson, medical board advisor at Aura. “Striking the right balance is key to delivering real value. Aura’s protocols are grounded in solid evidence, ensuring that each test provides actionable insights to help optimize health outcomes.”
