ATLANTA —Times are tough right now for power-mobility providers with burdensome audits and low reimbursement rates. Improper alignment of product-to-patient, and branding as a "one size fits all" company are part of the problem.

Now more than ever, it is important for providers to brand their company as one that can match the right product to the right patient. Companies that match to patients’ needs will gain a disproportionate share of business.

Washington, D.C.—The American Association for Homecare (AAHomecare) announced that Cara Bachenheimer, senior vice president of government relations at Invacare Corporation and Joel Mills, chief executive officer of Advanced Homecare will receive the 2014 AAHomecare Homecare Champion Awards. The Homecare Champion Award recognizes AAHomecare members who have made exceptional contributions to the home care community throughout their careers.
WASHINGTON, D.C.—The American Association for Homecare (AAHomecare) is pleased to announce that Drive Medical Design and Manufacturing has joined the AAHomecare Corporate Partner Program. Drive and its CEO Harvey Diamond have been actively involved in AAHomecare for much of the company’s 14 year history, as it has quickly grown into a major global manufacturer of home medical equipment.