NEWNAN, Georgia—Brendan Swift will join ATF Medical, a national provider of complex rehab technology (CRT) and accessibility solutions in workers’ compensation, as vice president, payer partnerships and marketing, the company announced. In this newly created role, Swift will lead the company’s sales and marketing strategies and develop and oversee national payer relationships.
Swift will bring more than 22 years of experience in workers’ compensation mobility and accessibility along with payer and provider operations to the role.
“Brendan’s background in payer operations, payer relations and marketing along with his passion for helping injured workers regain mobility and independence make him a perfect fit in our growing organization,” said ATF Medical CEO and President Sid Glover.
Swift started his career in group health with Oxford, United Healthcare and Coventry, transitioning into workers’ compensation when he led the national provider network management strategy for Coventry DME-plus. He later served as vice president of payer relations and strategic accounts for National Seating & Mobility, managing the national implementation of its workers’ compensation service program. Most recently, he was staff vice president, provider operations/enterprise provider data management for Elevance Health, formerly Anthem, Inc.
“I’ve always admired the heart and passion that the ATF Medical team has for their seriously injured workers,” Swift said. “Its focus on workers’ comp has produced a business model that delivers fully integrated mobility and accessibility solutions with an enhanced level of service and partnership with payers and injured workers.
