Sunday, November 3, 2013
CHICAGO (Oct. 29, 2013)—FrozenPeaz received the MedTrade merit award for New Product That Best Improves Quality of Life. Award winners were determined by voting from attendees at MedTrade. “We’d like to thank all of the attendees who voted for us. FrozenPeaz was really well received at MedTrade”, said Arthur Blackwood, co-founder of FrozenPeaz. “Providers are excited by products like ours because they are looking for innovative new products to bring additional revenue streams to their business.” Almost everyone in the DME/HME market relies on hot or cold therapy for pain relief and recovery. But the category has lacked innovation and excitement. FrozenPeaz is a patent pending, innovative product that combines all the benefits of a bag of frozen vegetables (super form-fitting, even at 0 degrees Fahrenheit) with the convenience of a traditional gel pack (reusable, hot or cold). Charlotte Stephens from Peterson Medical found FrozenPeaz at this year’s Medtrade. Stephens summed it up saying, “We are going to start carrying these products at the store I manage, can't wait. Really amazing products!” FrozenPeaz is an excellent cash product for providers looking to increase alternative revenue streams. FrozenPeaz products provide relief for traditional DME customers that are all too familiar with pain and are looking for pill-free alternatives. But there is an added benefit for providers expanding their pain management category, the opportunity to increase their overall customer base. Unlike retail products only targeted to the aging population, products like FrozenPeaz provide opportunities to attract younger, more active consumers. Although an active lifestyle is generally more beneficial than a sedentary one, with all this activity comes an increased chance for injury. “Today’s endurance athletes and weekend warriors are looking for hot and cold therapy options that are more robust and effective than a standard blue gel pack found in the big box stores,” Blackwood noted. FrozenPeaz is an effective pain management and recovery product for consumers of all ages and lifestyles. For providers, serving this new demographic means more consumers through the door for a longer period of their lives. Since their launch in January of this year, FrozenPeaz products are rapidly gaining attention. “Since our debut, FrozenPeaz has won multiple product awards,” commented Blackwood. “We are working hard to continue building on our reputation for producing quality products that are at the forefront of innovation and consumer needs.” Visit frozenpeaz.com.