ATLANTA (November 4, 2015)—Medtrade attendees were thirsty for knowledge this year, with registration for educational sessions up 17 percent over last year. Overall, non-exhibitor attendance at Medtrade, held recently from October 26–29 at the Georgia World Congress Center in Atlanta, registered a modest 1 percent jump when compared to last year.
“Overall non-exhibitor conference attendance had a slight jump this year, and with the amount of struggles this industry has had, that is a positive sign,” said Kevin Gaffney, group show director. “The larger numbers at educational sessions showed that attendees wanted to learn.”
Medtrade officials hope the modest attendance increase is a sign that the industry is in recovery mode. “Ultimately, Medtrade is a reflection of the industry, and the many challenges that providers faced were felt at the show in recent years,” said Gaffney. “I hope these numbers represent a turning of the corner, with providers adjusting to new realities and learning how to capitalize on opportunity.
“We are pleased with the 1 percent jump, particularly in light of the industry’s continued uneasiness over audits, and the impending January 1, 2016 ‘rural rollout’ of competitive bidding fee schedules,” continued Gaffney. “We look forward to seeing providers at Medtrade Spring, scheduled for February 29–March 2 in Las Vegas.”
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—Greg Thompson
