Medtrade Brings Fresh Ideas and Opportunity

The Medtrade show in Atlanta next month promises to be an important one for providers and manufacturers, as thousands of participants descend on the capital city of Georgia for four days of exhibits, product displays and conference sessions. HomeCare is thrilled to once again be partnering with Medtrade to sponsor Innovative Retail Awards at the show. The purpose of the competition is to promote and recognize products that contribute to providers’ bottom lines though cash sales. Attendees can view products in a special section of the New Product Showcase, also sponsored by HomeCare, on the expo floor at the Georgia World Congress Center. Winning product entries and profiles will be featured in next month’s issue. The October show also includes a variety of other learning opportunities for attendees, including the Niche Markets track that covers six education sessions focused on topics such as home modification and aging in place, therapeutic footwear and more. For a complete list of sessions, topics and times, visit medtrade.com/conference/conference-sessions.shtml, and select “Niche Markets” from the dropdown menu under “Track.” Medtrade’s popular 6-4-18 Series is back as well, grouping six building blocks for success in the next 18 months. The sessions cover vital topics such as diversifying revenue sources, audits, new HME retail opportunities and patient referrals. Visit medtrade.com/conference/6418.shtml for specific information about the series. Other events to consider include the Power Lunch, sponsored by VGM, on Wednesday, October 22 at 11:45 a.m. (sign up for a seat online), with topics such as regulatory updates and software; AAHomecare’s Washington Update (Tuesday, October 21, 8 a.m.) and Stand Up for Homecare Fundraiser Reception (Tuesday, October 21, 5:30 p.m.); State Talks, a networking and learning opportunity that you can add on to your Medtrade registration (Wednesday, October 22, 4 p.m.); and the 2014 Innovative HME Retail Product Awards presentation (Wednesday, October 22, 9:15 a.m.). Visit medtrade.com for full details, accommodation information and to register for the conference. We hope to see you all there!